feat(popup): add email capture popup with Mautic integration

- Email capture popup with scroll (10%) and exit intent triggers
- First name field and full tracking (UTM, device, time on page)
- Mautic API integration for contact creation
- GeoIP detection for country/region
- 4 locale support (sr, en, de, fr)
- Mautic tracking script in layout

src/lib/analytics.ts

@@ -15,6 +15,7 @@ import {
   trackRybbitUserLogin,
   trackRybbitUserRegister,
   trackRybbitNewsletterSignup,
+  trackRybbitEvent,
 } from "@/lib/services/RybbitService";
 
 export function useAnalytics() {
@@ -178,6 +179,23 @@ export function useAnalytics() {
     trackRybbitNewsletterSignup(email, source);
   }, []);
 
+  // Popup tracking functions
+  const trackPopupView = useCallback((data: { trigger: string; locale: string; country?: string }) => {
+    trackRybbitEvent("popup_view", data);
+  }, []);
+
+  const trackPopupSubmit = useCallback((data: { trigger: string; locale: string; country?: string }) => {
+    trackRybbitEvent("popup_submit", data);
+  }, []);
+
+  const trackPopupCtaClick = useCallback((data: { locale: string }) => {
+    trackRybbitEvent("popup_cta_click", data);
+  }, []);
+
+  const trackPopupDismiss = useCallback((data: { trigger: string; locale: string }) => {
+    trackRybbitEvent("popup_dismiss", data);
+  }, []);
+
   // No-op placeholder for identifyUser (OpenPanel removed)
   const identifyUser = useCallback((_user: {
     profileId: string;
@@ -203,6 +221,10 @@ export function useAnalytics() {
     trackUserLogin,
     trackUserRegister,
     trackNewsletterSignup,
+    trackPopupView,
+    trackPopupSubmit,
+    trackPopupCtaClick,
+    trackPopupDismiss,
     identifyUser,
   };
 }